THE SITUATION:
We had a month to produce our first interactive
computer-based-training (CBT) program to launch the
company's entry into the 'next generation' of training
delivery tools. To ensure the widest audience for the CBT,
the CEO decided to introduce the emerging
Passive Optical Network (PON) technology.
PON technology promised to provide a reliable,
cost-effective means to finally build out the
'last mile' of fiber optic cable through communities and
into buildings. Thus we had two key audiences.
First, we wanted to introduce PON to business people and
public servants with little or no understanding of fiber
optic technology, but who were in a position to use and
benefit by this innovation - government agencies,
communities and property developers. Second, we wanted to
teach basic and specific technical information to an
audience of engineers, preparing them to design and
implement applications for the technology.
THE SOLUTION:
With such a short time frame, I created a snug production
schedule and hired freelance staff to create the videos and
slides. After researching available
computer-based-training production software I settled on
Micromedia's Authorware. This application shared
similarities with website development tools, so my web
designer took on the responsibility of learning it and
building our first CBT.
While he got up to speed on the software, I collaborated with
the CEO on the CBT content. We decided to offer two learning
tracks that would effectively convey the information in a
comprehensible manner to each audience. To provide additional
training value to the engineers, we would include instructional
sequences that included testing modules at key points and links
to technical resources. To add value to the business side, we
decided to include footage of an existing build and interview
the property developer.
Each audience would, of course, have access to both tracks; a
bigger picture that would be helpful as they interacted in the
future. how to present both basic and highly technical
information to the two audiences we wished to reach.
I designed the modules for instructional track and wrote an
outline for the business track. I identified sources for
information, which included video, CG graphics, photo slides and
a whole lot of interaction with a diverse group of specialized
subject matter experts.
After I wrote the core scripts for each track, determined the
visual elements and interactive testing points, my designer and
I created the navigation paths. While he built the architecture
I located or produced the media elements and prepared them for
inclusion in the CBT.
The overall assembly went smoothly with executive sign-offs
at critical junctures to ensure we were staying on time, on task
and in budget. The CEO conducted the video interviews and
produced other footage and photographs. The CBT designer did
double duty and created the CG graphics in Flash and I just kept
rewriting to whittle all that information into bite-sized
pieces.
THE RESULT:
We delivered a prototype of the PON CBT in time for the
annual fiber optic trade show. It garnered considerable
attention -- partly due to the depth of information about
this cutting-edge technology and partly because of the
product we created to deliver the information.
Overall, it was a successful launch of the company's 'next
generation' teaching tool.
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